Wednesday, October 26, 2011

Why Cybraceros?

I was reading an interview with Alex Rivera, when I came upon this, "The humor
of Rivera’s work, and the bite of his critiques, can also be appreciated in
Why Cybraceros? (U.S., 1997), which uses an original 1940s promotional
film by the California Grower’s Council titled Why Braceros? to recount
the history of the bracero program in the United States and to present a
dystopic futuristic revamping of this program that imports the labor, but
not the workers, from Mexico to the United States." Clearly, Rivera had been playing with the ideas in Sleep Dealer for some time. The original "Why Braceros?" is very long, and dry at first, but stick with it. The ideals it expresses, especially about half-way in, are exceptionally important to Rivera's understanding of the dystopic future in Sleep Dealers. Here is the original video his "mock-promotional" is based on:

http://www.youtube.com/watch?v=in4wXocVgUQ

and here, is the Sleep Dealer prototype:

http://blog.altoarizona.com/blog/2010/04/why-cybraceros-a-mock-promotional-film-by-alex-rivera.html

1 comment:

  1. I would like to thank you for the efforts you have made in writing this article. I am hoping the same best work from you in the future as well. In fact your creative writing abilities has inspired me to start my own BlogEngine blog now. Really the blogging is spreading its wings rapidly. Your write up is a fine example of it.
    sleep tips

    ReplyDelete